Truman’s Time in Office Was Tumultuous, but He Still Ranks Among Best

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Virtually every prediction indicated that Harry S. Truman would be defeated by Thomas E. Dewey in the 1948 election. A copy of the famous “Dewey Defeats Truman” photograph, inscribed by Truman, sold for $10,157.50 at an April 2013 Heritage auction.

By Jim O’Neal

Harry S. Truman moved back into the newly rebuilt White House in March 1952 and he had already decided not to seek reelection.

Since Truman had only served one full term as an elected president (having filled a partial term after Franklin D. Roosevelt died in office), he was eligible to run for president a second time. This was the same dilemma that had confronted two of his predecessors: Teddy Roosevelt and Calvin Coolidge, both of whom had decided not to run a second time. Truman was well aware of their personal deliberations; the first Roosevelt had lived to regret not running, while Coolidge had never looked back.

In 1951, after four years of debate, Congress ratified the 22nd Amendment of the Constitution, which limited an elected president to two terms. This was a reaction to FDR’s long tenure, and it specifically exempted Truman. But, he had made up his mind.

He addressed the Democratic Party’s historic Jefferson-Jackson dinner at the D.C. National Guard Armory. “I shall not be a candidate for reelection. I have served my country long and I think efficiently and honestly. I shall not accept a re-nomination.” He added in an ironic tone not typical of him, “I do not think that it is my duty to spend another four years in the White House.”

Although he was a tough-skinned politician, he resented the negative public opinion that had risen around him. His time in office, eight years less about two months, had been tumultuous, filled with achievements that had not been easy. His call for liberal change had been rooted philosophically in the New Deal, but in the wake of World War I and increased prosperity, his call fell on deaf ears.

The American public was turning elsewhere, particularly after he vetoed an ardent Republican crusade to turn coastal tidelands mineral rights over to the states, and it was viewed as a lame-duck president lashing out. It was actually one of the few vetoes that stuck (12 of his vetoes were overridden by Congress) and it created an energy that would result in a Republican victory in the upcoming election.

At about the same time, the Treasury Department announced that the federal deficit would be double than the previous year and in the last months of his presidency, his popularity and spirits were low. He was ready to go home.

History has been kind to Truman. Every year, his standing on the Best Presidents list seems to improve. He was a small man in stature who assumed a big job at a crucial time and did his very best. Who could expect more?

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Reagan’s Last Christmas in Office Marked by Memorable Snowy Fairyland

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A photograph signed by Ronald Reagan with the inscription “Win one for the Gipper” sold for $8,365 at a November 2014 Heritage auction. It’s considered the most famous line Reagan spoke on the silver screen, in 1940’s Knute Rockne, All American.

By Jim O’Neal

In 1980, Ronald Wilson Reagan became the oldest man (69) to be elected president. He extended his record in 1984 when he was reelected at age 73. For their last Christmas in the White House, the Reagans wanted to make a splash. The East Room was transformed into a snowy fairyland, with full-size trees and a gift-filled sleigh occupied by carolers and drawn by lifelike horses, all powdered with glittery “snow.” It was a vintage Hollywood image.

Thousands of visitors filed by and looked on in both delight and amazement at the dazzling scene. Nothing remotely like this had ever been seen in the White House. It was a playful farewell by two whose roots were as firmly planted in Hollywood as John F. Kennedy’s were in Boston or Lyndon B. Johnson’s on the banks of the Pedernales River.

On his final day in office, Jan. 20, 1989, President Reagan went to the Oval Office early and met with his Chief-of-Staff Ken Duberstein and General Colin Powell, the National Security Advisor. Both of them said reassuringly, “Mr. President, the world is quiet today.” After they left, Reagan also left the office, stopping at the door for one last look. George and Barbara Bush were arriving in the entrance hall below.

On the route from the Capitol to the White House, the incoming President George H.W. Bush and first lady took a cue from the Carters, leaving their car from time to time to walk along Pennsylvania Avenue to greet the crowds. They walked up the driveway on the same path all their predecessors had followed since James Monroe’s second term, 168 years before.

History linked the inauguration of George H.W. Bush and George Washington. It had been exactly 200 years since the first president began serving his first term.

President Bush had an extensive background that included two terms in Congress, ambassador to the United Nations, director of the CIA, liaison to China, and eight full years as vice president. He had easily defeated Michael Dukakis to win the presidency, but in the process famously declared “Read my lips. No new taxes!” – words that would haunt him.

Although favored for reelection in 1992, he got caught in a buzz saw when third-party candidate Ross Perot siphoned off nearly 19 percent of the popular vote and a young governor from Arkansas won with a plurality of 43 percent. William Jefferson Clinton and Al Gore Jr. became the youngest president and vice president in history.

George H.W. Bush became the 10th incumbent president to lose in a bid for reelection after becoming the first sitting vice president to be elected president since Martin Van Buren in 1836.

The strange world of presidential politics. We love it.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

 

With Discovery of Gold, President Polk Opened Massive Migration West

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This half plate daguerreotype of a California gold rush mining scene, circa 1850, sold for $28,680 at a June 2008 Heritage auction.

By Jim O’Neal

Reports of gold in California came to the president as early as June 1848. Part of the talk was idle speculation; part was based on tales of settlers and soldiers plus myths of Spanish treasure troves. A succession of adventurers, spies and famous Western characters like Kit Carson had slipped quietly up the stairs into President James Polk’s office to tell of the vast domain far to the west.

The lost mines of El Dorado had long fascinated nearly everyone.

The first official report on “gold diggings” came to Polk in August 1848. Navy Lieutenant Edward Fitzgerald Beale showed the president some actual gold nuggets. Authoritative and “eyewitness” accounts of California gold started popping up in various newspapers. In a message to Congress on Dec. 5, 1848, Polk outlined the possible scope of the precious metal mines and the extraordinary potential that had been corroborated by authentic reports.

Two days later, a courier from California arrived at the War Department with a mysterious package and more dramatic evidence of western riches. As soon as Secretary of War William Marcy unwrapped the parcel, he took it directly to President Polk. It contained a tea caddy crammed full of gold nuggets and dust that weighed over 230 ounces.

They quickly decided to send the largest “lump” to Philadelphia to be minted into coins and put the rest on display in the War Office. Visitors of every class stood in long lines just to see it and it became the dominant subject everywhere. On Dec. 12, Polk predicted the coming 12 months would witness “a large population … attracted to California by its mineral wealth.”

In his History of California, historian Hubert Bancroft wrote of Polk’s prophecy. “The interest in California became all-absorbing, creating a restlessness which finally poured a human tide into San Francisco Bay, and sent hundreds of caravans over the plains and mountains.”

However, the Polks moved out of the White House on Saturday, March 3, 1849, to 10 rooms prepared for them at the Willard Hotel. He had promised to only serve one term and his time in the WH had taken an enormous toll on his health. He had the shortest retirement of any president and died of cholera 103 days after leaving office. Along with George Washington, Andrew Johnson, Chester Arthur, Calvin Coolidge and LBJ, he was one of six presidents to die while their direct successor was in office.

He totally missed the Gold Rush and the massive migration west he was responsible for.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Ineffective Leadership is the Last Thing Needed in the White House

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This Franklin Pierce daguerreotype, housed in a leatherette case, sold for $15,525 at a November 2003 auction.

By Jim O’Neal

Millard Fillmore was the last Whig president and also the last to represent the kind of American nationalism that had appeared during the War of 1812. His successor, Franklin Pierce (1853-57), was a northern Democrat who supported the extension of slavery and a nominee selected by his party in order to win both northern and southern votes. He had praised the Compromise of 1850 and promised to prevent slavery from becoming a national issue.

He was swept into office with the greatest electoral landslide since James Monroe.

A politician’s politician, the curly-headed Pierce never lost an election. At his inaugural ceremony, he stood away from the lectern and spoke extemporaneously; it was more of a sermon than an inaugural address. He challenged the nation with the promise of a bright, prosperous future and his listeners cheered as though they had been delivered at last.

He was also a master of knowing how to get along with all people – evidenced by the fact he is the only president in history who served a complete term without making a single change in his Cabinet. But he totally misjudged the temper of the time, since he regarded the abolitionists as a lunatic fringe that should be ignored. And when he signed the Kansas-Nebraska Act and the repeal of the 1820 Missouri Compromise, he unwittingly let loose a storm that made slavery a greater national issue than ever before.

Unable to accomplish much due to a deeply divided Congress, President Pierce still desperately wanted to be nominated for a second term. But just before the Democratic Convention began in Cincinnati on June 2, 1856, reports of bloodshed in Kansas alarmed the country. Armed battles raged between anti- and pro-slavery factions, firing up public anger.

The telegraph wires clicked constantly, with Pierce anxiously reading each dispatch. In the oval room, he read newspapers until his eyes grew too tired and then had his wife read them to him. He followed every detail of the convention, considerably more confident than he should have been. At the convention, Pierce’s supporters abandoned him in favor of Stephen A. Douglas, but the strategy failed and James Buchanan took the prize home to Pennsylvania.

Buchanan was the last of the weak, compromising northern Democratic presidents, more sympathetic to slave owners than to northern abolitionists. When he tried to push through Kansas as a slave state, he infuriated the North and shattered the Southern Democratic Party. As Southern states seceded from the Union, one by one, in the last months of his administration, Buchanan stood by helplessly, unable to take resolute action.

This string of three weak, ineffective men – Fillmore, Pierce and Buchanan – clearly demonstrate the unequivocal effects of poor leadership, as the catastrophic violence of a civil war nearly destroyed our young nation.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

President Garfield’s Successor Had No Public Service, Military Experience

 

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James Abram Garfield was born into abject poverty but rose to the highest office in the land.

By Jim O’Neal

James A. Garfield was the second president to be assassinated, serving only 200 days as chief executive. For 80 of those days, he lay near death with a bullet lodged in his spinal area. He finally died after a bevy of doctors probed for the bullet with their germ-laden hands and instruments (the X-ray was 14 years in the future). He succumbed to the massive infection they unwittingly created.

The last president elected who was born in a log cabin, Garfield was a self-made man in the tradition of Horatio Alger (who was then at the height of his popularity). He worked as a canal boat boy at 17, became a college president at 26, and was the youngest general in the Union Army at age 30. After 17 years in the House and Senate, he became the leader of the Republican Party and was one of the finest orators of that era.

His predecessor, President Rutherford B. Hayes, wrote: “The truth is no man ever started so low that accomplished so much in all our history … not Franklin or Lincoln … He is the ideal candidate because he is the ideal self-made man.”

After being sworn in on the Capitol steps on March 4, 1881, the 49-year-old Garfield’s first act was to turn and kiss his aged mother … the first time a president’s mom was present at an inauguration.

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Arthur

Chester Alan Arthur, on the other hand, had never been elected to public office before becoming Garfield’s vice president, and he also had no leadership experience from the military. This was a first in American politics, where the word “politician” had become synonymous with “corrupt.” He was known as “The Gentleman Boss” of the Republican Party in New York City, always behind the scenes building the organization and managing the elections of others.

Only two years earlier, President Hayes had made Arthur the symbol of the evils of patronage by dismissing him as Collector of the Port of New York – an action hailed as a triumph of reform. No wonder that even a leading Republican exclaimed, “Chet Arthur President of the United States. Good God!”

The White House that greeted the new President Arthur was weathered by months of grief. Early autumn rains had soaked the crepe, sending streaks of black dye running down the chalky white walls. There had been no president in the White House for a month, and when Arthur examined the entire house, the disarray was depressing, with pipes for cooling still cluttering the floors upstairs, canvas pipes stretched up the stairwell, and others poking into the heating vents. Baggy summer slipcovers and naked, shuttered windows were everywhere. Some of the walls and ceilings were stripped and partially sanded, just as the painters had left them.

The wealthy new president took over the pathetic renovation that was under way and hired designer Louis Tiffany to renovate it completely in art nouveau style. He also added the elevator that had been ordered for Garfield. It was obviously not electric and required an elaborate hydraulic system that proved the source of endless problems.

Happily, all of the cleanup was completed – and the new president decided to clean up the civil service system, as well. He pledged to Congress to support any reasonable merit system they thought was practical and kept his word by signing into law the Pendleton Civil Service Reform Act on Jan. 16, 1883.

It is probably time to take another look at the current system, since a little sunlight is a good disinfectant.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Lincoln’s Assassination Shows How Nation Has Survived Perilous Times

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An 1863 John Wilkes Booth cabinet card sold for $1,912 at a December 2007 auction.

By Jim O’Neal

John Wilkes Booth assassinated Abraham Lincoln on Good Friday, April 14, 1865, at Ford’s Theatre while the Lincolns were enjoying the play “Our American Cousin.” A Confederate sympathizer, Booth was the younger brother of famed Shakespearian actor Edwin Booth and had become a popular actor himself. A meticulous planner, he had attended a rehearsal the day before and devised his escape plan.

There is a fascinating backstory to this tragedy that started on April 3 when news of the surrender of Richmond was received at the War Department. The telegraph operator had jumped to his feet, opened a window and shouted out “Richmond has fallen!” This extraordinary good news spread quickly and almost by magic the streets were filled with noisy, jubilant people. Among the talking, laughing and shouting, the local newspaper reported that “many wept like children.”

People were convinced that this long nightmare was nearly over. Generally, they were right, except for a series of dramatic events that could have altered the future in any number of possible ways.

It started the following day when Secretary of State William Henry Seward was critically injured in a carriage accident. He was with his son Fred, daughter Fanny and her friend Mary Titus. When the driver stopped to close a carriage door, the horses bolted and Seward jumped out to stop the runaway horses, caught his heel and landed violently on the pavement. After regaining consciousness, he was carried to his home severely injured.

Then on April 11, two days after Robert E. Lee’s surrender to Ulysses S. Grant, several thousand people gathered at the White House to hear Lincoln give a speech about returning the Southern states, extending suffrage to blacks and the benefits of school to all children. JWB was in the crowd and furiously declared, “Now, by God, I’ll put him through. That is the last speech he will ever give.”

Earlier, Booth had planned to kidnap Lincoln, but now he was determined to kill him, along with Vice President Andrew Johnson and Seward in a choreographed decapitation of the Union government. The triple assassination was set for 10:15 p.m. on Good Friday. His accomplice, George Atzerodt, was assigned to kill the VP and Lewis Powell was to kill Seward in his bed while he was recovering.

Only JWB was successful. Atzerodt lost his nerve, got drunk and left the Kirkwood hotel where the VP was in suite 68. Powell went on a rampage in Seward’s house, stabbing him three times in the throat and neck. A metal brace on his neck miraculously saved his life.

The world would now know the power of a single gunshot, yet for America this was a first. Never had a president been assassinated or even died during a war. As sorrow gradually spread throughout the nation, there remained one more haunting question: Would it all come undone and devolve into an endless conflict?

We know the answer now, but it was a perilous time for our troubled nation.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Eisenhower Crucial to ‘Greatest Engineering Project in World History’

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A photograph of President Dwight D. Eisenhower’s inauguration on Jan. 20, 1953 – autographed by Eisenhower, Richard Nixon, Harry Truman and Herbert Hoover – realized $8,365 at an October 2006 Heritage auction.

By Jim O’Neal

As federal war-game planners considered their objectives in mobilizing a West Coast battle response, railroads were quickly ruled out because they could not carry the amount of equipment involved and some of the weapons, especially tanks, were too heavy for trains and tracks.

Since the Army already had plenty of wheeled and tracked vehicles, dispatching a test expedition by road and having a Motor Transport Corps drive the convoy could prove, once and for all, the superiority of wheels over hoofs or railways. Inexplicably, they failed to include any assumptions about the condition of the roads en route.

At the appointed time in 1919, the convoy gathered at a monument by the South Lawn of the White House. The column was three miles long and consisted of 79 vehicles, including 34 heavy trucks, oil and water pumpers, a mobile blacksmith shop, a tractor, staff observation cars, searchlight carriers, a mobile hospital and other wheeled necessities to support the actual war machines.

Nine vehicles were wrecked en route and 21 men injured – leaving 237 soldiers, 24 officers and 15 observers – including then-Brevet Lt. Col. Dwight D. Eisenhower (who kept a concise daily diary). When they arrived in Lincoln Park in San Francisco 62 days later, it was undisputed that the conditions of the roads – essentially non-existent west of the Missouri River – would preclude any timely defense of the West Coast and that any Asian enemy would have been victorious in any battles along the way.

The journey left an indelible impression on the young officer from West Point, who would later be Commander-in-Chief of the nation. The Army and Eisenhower had indisputably proved what many in the capital had suspected. The American West had few, if any, roads that were even remotely usable for military or civilian use.

Only when they reached California and beyond the state capital of Sacramento did the roads become great – with macadamized surfaces, proper drainage, road rules, gas stations and tire-repair depots … all in sufficient quantity to service existing needs.

But this did not appease Eisenhower in the slightest. This great convoy, called into action to deal with a hypothetical threat to the country’s vital West Coast, had crossed 3,251 miles of the country at an average speed of 5.6 mph, making any potential response virtually useless. The vehicles were in fine shape and the men brave and intelligent, but the roads were deplorable. If nothing else, Eisenhower wrote, the experience of this expedition should spur the building – as a national effort – of a fast, safe and properly designed system of transcontinental highways.

This led to the creation of America’s Interstate Highway System – the greatest engineering project in world history … an intrinsic network of high-speed roads built with the sole purpose of uniting the corners, edges and center of this vast nation.

Fittingly, “The Dwight D. Eisenhower National Interstate and Defense Highways Act” was authorized by the Federal-Aid Highway Act of 1956 during the second term of the 34th president of the United States. “I LIKE IKE!”

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

After Civil War, Challenge Was Putting Pieces of Nation Back Together

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A set of four cartes de visite of William Tecumseh Sherman, including this image of the general posed like Napoleon, sold for $2,868 at a December 2006 Heritage auction.

By Jim O’Neal

After Confederate General Robert E. Lee surrendered to General Ulysses S. Grant, the issue of the remaining Confederate armies was now only a question of time. However, the next anticipated surrender of General Joe Johnston and his army of 22,000 soldiers did not go smoothly.

On April 14, General William Tecumseh Sherman received a surprise communique from Johnston asking for a meeting to discuss terms for “exterminating the existing war.” This was a relief for Sherman since he had been concerned about a “guerilla war” and knew how Spain had foiled Napoleon using similar tactics.

Sherman answered immediately and suggested they meet on April 17 halfway between their two armies. However, tragedy struck before the meeting when President Lincoln was assassinated at Ford’s Theatre. When Sherman received the news via coded message, he quickly realized this could escalate into a major disaster. Lincoln’s death was calamitous per se, but it also had the potential to plunge the North into a vengeful bloodbath against a prostrated and fearful South. They would, in turn, fight back the only way they had left: chaos, disorder and continued violence. The war could drag out for a long time.

To Sherman it seemed imperative that he reach a prompt accommodation with Johnston and quell any acts of vengeance.

When they finally met, Sherman had apparently misunderstood the limits of his authority. He offered overly generous terms to Johnston and Confederate States Secretary of War John Breckinridge (who had been vice president for President James Buchanan pre-War). Then all hell broke loose in Washington, D.C., when new President Andrew Johnson and his cabinet learned the conditions of surrender. They canceled the armistice, ordered Sherman to resume hostilities and dispatched Grant to modify the terms of surrender.

Fortunately, there was no more fighting and Grant was able to effect the formal surrender. Sherman was infuriated, primarily because Secretary of War Edwin Stanton had insulted him and questioned his motives and loyalty. Things quieted down, but Sherman and Stanton were bitter enemies for the rest of their lives.

Now all that was left to do was to put all the pieces of the nation back together. Some cynics think this work is still under way.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Penicillin Changed Medicine — But Deadly Enemies Lurk

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A photograph signed by Nobel Prize winner Alexander Fleming sold for $1,250 at an April 2016 auction.

By Jim O’Neal

In the fifth century B.C., Herodotus noted in his “History” that every Babylonian was an amateur physician, since the sick were laid out in the street so that any passerby could offer advice for a cure. For the next 2,400 years, that was as good an approach as any to curing infections; doctors’ remedies were universally useless.

Until the middle of the 20th century, people routinely died from infections. Children were killed by scarlet fever, measles and even tonsillitis. Mothers systematically died from infections following childbirth and many who survived were taken later by pneumonia or meningitis.

Soldiers most commonly died from infections such as gangrene or septicemia, not from war injuries. Even a small cut could lead to a fatal infection. Bandaging a wound simply sealed in the infectious killers to carry out their deadly missions. Of the 10 million killed in World War I, 5 million died of infections.

There were few antidotes to infections … vaccination against smallpox with cowpox vaccine (Edward Jenner in 1796), introduction of antiseptics (Joseph Lister in 1865), and the advent of sulfa drugs in 1935. But there was no known cure for a stunning number of other deadly threats: typhoid fever, cholera, plague, typhus, scarlet fever, tuberculosis. The list seemed endless and most of these ended in death.

All of this changed in 1940.

Alexander Fleming’s discovery of penicillin while examining a stray mold in his London lab in 1928, and its eventual development by a team at Oxford University, led to the discovery of antibiotics. This was the most important family of drugs in the modern era. Before World War II ended, penicillin had saved the lives of hundreds of thousands and offered a viable cure for major bacterial scourges such as pneumonia, blood poisoning, scarlet fever, diphtheria and syphilis/gonorrhea.

The credit usually goes to Fleming, but the team of Howard Florey, Ernst Chain, Norman Heatley and a handful of others on the Oxford team deserve a major share. The efficacy and eventual use of the drug required them to perform their laboratory magic.

Neither Fleming nor Florey made a cent from their achievements, although Florey, Fleming and Chain did share a Nobel Prize. British pharmaceutical companies remarkably failed to grasp the significance of the discovery, so American companies – Merck, Abbott, Pfizer – quickly grabbed all the patents and proceeded to make enormous profits from the royalties.

The development of antibiotics is one of the most successful stories in the history of medicine, but it is unclear whether its ending will be a completely happy one. Fleming prophetically warned in his 1945 Nobel lecture that the improper use of penicillin would lead to it becoming ineffective. The danger was not in taking too much, but in taking too little to kill the bacteria and “[educating] them on how to resist it in the future.” Penicillin and the antibiotics that followed were prescribed too freely for ailments they could cure, and for other viral infections they had no effect on. The result is strains of bacteria that are now unfazed by antibiotics.

Today, we face a relentless and deadly enemy that has demonstrated the ability to mutate at increasingly fast rates – and these “super bugs” are capable of developing resistance. We must be sure to “keep a few steps ahead.”

Hear any footsteps?

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Jack Johnson at the Center of 1910 Sports Spectacle

A collection of 118 postcards from the 1910 Jack Johnson vs. Jim Jeffries match sold for $6,572.50 at an October 2006 Heritage auction.

By Jim O’Neal

On the Fourth of July in 1910, the sleepy little frontier town of Reno, Nev., became the setting for a dramatic sporting event that riveted the nation. “Reno Now Center of the Universe” read the headline in the Chicago Tribune. John Arthur “Jack” Johnson, the first black boxing heavyweight champion of the world, was going to fight James Jackson Jeffries for the title.

Jim “The Boilermaker” Jeffries had retired as undefeated champion six years earlier and he had been lured back into the ring to prove that the Johnson championship was a fluke and white boxers were still the best in the world. Emotions were running high and Jeffries was being billed as the “Great White Hope” to restore white pride.

What many didn’t know was that Jeffries was about 130 pounds overweight despite working on his alfalfa farm, and Johnson was the epitome of a world-class athlete in prime condition. There was so much hype that it was estimated over $3 million would be wagered.

James Earl Jones and Jane Alexander starred in the 1970 film The Great White Hope.

The stage for the bout had been set two years earlier when Johnson had defeated Tommy Burns in Australia, prompting calls for Jeffries to restore the indignity suffered by the white race. Since then, Johnson had further alienated whites with his flashy manner, strutting confidence, lavish spending and cavorting with women. Novelist and journalist Jack London wrote several articles trying to coach Jeffries out of retirement with a rallying cry of “Jeff, it’s up to you!”

Some 20,000 people crowded into the arena for “The Fight of the Century” and most of them were Jeffries fans. When Johnson entered the ring first (it was a superstition), he was wearing a gray business suit over his boxing trunks, with an aide shielding him from the blinding 110-degree sun with a 5-foot-round paper shade. According to The New York Times the crowd gasped when he stripped to his fighting attire.

Tex Rickard, the legendary boxing promoter, ended up being the referee after failing to recruit President William Howard Taft or writer Sir Arthur Conan Doyle. In the end, it mattered not. Johnson scored a 15-round TKO that some say was over as early as Round 4 and the balance was just showboating punishment.

Later, Johnson was sentenced to jail by Judge Kenesaw Mountain Landis (future baseball commissioner) for violations of the Mann Act (“transporting women across state lines for immoral purposes”). He served a year or so and resumed his lifestyle as before, unrepentant or apologetic.

A fictionalized version of his life was the 1970 film The Great White Hope, with James Earl Jones and Jane Alexander, both of whom were nominated for Oscars.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].