Historian Understood How Frontier Shaped Character of Americans

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Frederick Jackson Turner’s address “The Significance of the Frontier in American History” had its first print appearance in “Proceedings of the State Historical Society of Wisconsin at its Forty-First Annual Meeting.” A copy of the 1894 book, original spine perished, realized $3,250 at a September 2016 auction.

By Jim O’Neal

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Turner

Frederick Jackson Turner was a young, undistinguished American historian at the University of Wisconsin in 1893, yet he was invited to join a list of speakers at a conference of the American Historical Association being held at the World’s Columbian Exposition in Chicago. The odd location had prompted many of the nation’s best scholars to decline to attend, primarily because of concern they would be reading their latest papers over the din of an outsized carnival.

Of course, the entire decade of the 1890s was viewed as unusual by many, with a pervasive sense that something important was ending. It was also a tumultuous time. The Massacre at Wounded Knee (1890) had resulted in the deaths of several hundred Lakota Sioux – the last major armed conflict between American Indians and the U.S. Army. Ellis Island had opened as a U.S. immigration depot and over the next 20 years, 13 million immigrants would enter via the island. Wyoming became the 44th state to enter the union, the first with women’s suffrage. There was the Panic of 1893, when the government almost ran out of gold and had to get help from J.P. Morgan.

More importantly, the census of 1890 reported that the frontier had vanished! Many Americans had a powerful sense that they were running up against the end of their history and were on the verge of something new, but unknown.

For Turner, this was a totally unexpected opportunity – a career breakthrough – to expound on his pet theology, developed over years of study. An avid fisherman, hiker and proponent of the American West, he had concluded that American life and character owed a debt to the pursuit of the frontier. And now, the 1890 census declared it closed – all of the land explored, claimed and settled. The young Turner saw a nation facing a crisis of the unknown.

However, Turner’s thesis was elementary and appealing. He declared that American pioneers were not simply transplanted Europeans, but a people unto themselves and shaped by their environment, as opposed to their history or institutions. The frontier hardship made them self-reliant and individualist. Free land made them generous and optimistic. Frontier challenges required them to adapt, innovate and even cooperate democratically.

Frederick Jackson Turner on the significance of the frontier in American history:

“American democracy was born of no theorist’s dream. It came out of the American forest and gained new strength each time it touched a new frontier.

“The wilderness masters the colonist. … It takes from him the railroad car and puts him in a birch canoe. It strips off the garments of civilization and arrays him in the hunting shirt and moccasin. … Little by little he transforms the wilderness, but the outcome is not the old Europe. … Here is a new product that is American.”

Teddy Roosevelt and I both wholeheartedly agree with Turner’s thesis about the role of the frontier in shaping the character of Americans.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].

Chicago World’s Fair was More Than a Ferris Wheel, Buffalo Bill and Commemorative Coins

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A group of 18 World’s Columbian Exposition tickets, including this scarce Benjamin Franklin piece, realized $1,265 at a January 2011 Heritage auction.

By Jim O’Neal

In 2003, bestselling author Erik Larson wrote The Devil in The White City, a non-fiction narrative of a serial killer who murdered up to 200 people using the 1893 World’s Columbian Exposition (the Chicago World’s Fair) as a backdrop. Leonardo DiCaprio reportedly has the film rights and Martin Scorsese will direct.

There was a lot of competition for the fair between Chicago and New York City. NYC bolstered their bid when Cornelius Vanderbilt, William Waldorf Astor and J.P. Morgan pledged $15 million in support. But Chicago prevailed by matching the $15 million from Marshall Field, Philip Armour and Gustavus Swift (of meatpacking fame, who sold “Everything but the squeal,” a highly effective slogan highlighting how they used all animal parts to make other products and eliminate pollution).

However, what sealed the deal was a pledge by Lyman Gage, president of the powerful First National Bank of Chicago, to provide millions of dollars to help finance exhibitors. Gage would later serve as the 42nd Secretary of the Treasury under both William McKinley and Teddy Roosevelt.

Chicago was eager to host the event and demonstrate how much progress they had made after the disastrous Fire of 1871 involving Mrs. O’Leary’s cow. They painted so many stucco buildings white and had new electric lights illuminating so many streets that they earned the nickname “The White City.” They successfully conveyed the image of fresh, sanitary and new. There was also a major initiative called City Beautiful that included cleaning up trash in streets, empty lots and alleys.

A major mistake they made was denying William Frederick Cody (“Buffalo Bill”) permission to perform his famous Wild West Show. Ever the shrewd businessman, he simply set up shop outside the fairgrounds and siphoned off customers. However, the fair’s shaky finances received a big boost when Pittsburgh-based bridge maker George Ferris debuted his new invention – a 264-foot-tall Ferris Wheel. It could accommodate 2,160 people at a time and with a fare of 50 cents (double the cost of a fair ticket), it bailed out the fair and wiped out a big budget deficit.

The federal government also pitched in with the introduction of the country’s first postcards, a new commemorative stamp, and two new commemorative coins. One was a quarter featuring Queen Isabella – who financed the voyage of Columbus. It was the first time a U.S. coin honored a woman. The other was the 50-cent commemorative Columbus coin, both still popular with coin collectors today. The entire fair was an homage to Columbus, celebrating his voyage 400 years earlier, despite being one year late.

On July 12, American historian Frederick Jackson Turner skipped the Wild West Show and the docking of a replica from Norway of a Viking ship – just two of the hundreds of events that attracted up to 28 million spectators to the fair. Turner opted to put some finishing touches on his thesis before delivery at the Art Institute of Chicago that night.

More on his historic speech in my next post.

Jim O'NielIntelligent Collector blogger JIM O’NEAL is an avid collector and history buff. He is President and CEO of Frito-Lay International [retired] and earlier served as Chairman and CEO of PepsiCo Restaurants International [KFC Pizza Hut and Taco Bell].